What Is Internet Branding?

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Internet branding is one strategy that business owners can employ to establishing their position in the marketplace. Even well-established companies are investing on creating an online brand reputation since internet branding strategies have also produced massive impact on a brand’s effort to expand. This is…

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Before You Quit Your Job

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Many solopreneurs and entrepreneurs want to break free of their 9-to5’s. The allure of working for yourself, working your way, creating your own path is a powerful elixir. But what every small business startup quickly finds out is that working for yourself can be isolating…

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What Makes a Brand Identity?

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Branding is an aspect of every business that consist of visual elements and are used for the company’s marketing purposes. Therefore, most business owners would hire a professional logo designer to execute the concepts laid out by the company, which they believe will help communicate…

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Brand Credibility

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Brand credibility is often pointed out by marketing experts as one psychological factor that could trigger the buying impulse of consumers. However, just like with any type of triggers, it can produce a positive or negative effect. In this case, it refers to your brand’s…

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